Amplify

Assure

Kind of Wild

How Kind of Wild unlocked modern eCommerce growth by migrating to Shopify + DRINKS

"It was a pleasure to work with the DRINKS team migrating our website onto the Shopify platform. Their focus on making the process seamless allowed us to push forward and maintain momentum without missing a beat. Could not be happier with the experience and the results we now see from their quality work."

Jordan Sager

Founder/CEO

Partner Background

Founded by Jordan Sager, Adam Sager and Food Network’s Katie Lee Biegel, Kind of Wildis an online-first organic wine brand without a tasting room, focused on zero-sugar, sustainably produced wines, and complete transparency. Focusing on accessibility, all wines feature clear labeling (ingredients, calories, carbs) and hold organic/CCOF certification. As a 1% for the Planet member, Kind of Wild proudly donates 1% of annual revenue to environmental partners dedicated to climate action.

Services Provided

Shopify + DRINKS positioned Kind of Wild to compete as a tech-forward leader in natural wine eCommerce.

Enhanced Customer Experience

Ability to standardize on robust eCommerce solutions while maintaining compliance accuracy

Integrated Technology Stack

Seamless connection between Shopify eCommerce platform, DRINKS Assure compliance, and fulfillment warehouse systems

Real-Time Compliance Verification

Instant feedback on DTC shipping limitations directly at checkout, before payment processing

How We Did It

Kind of Wild migrated to Shopify + DRINKS in just 14 weeks and saw immediate competitive advantages. Implementation unlocked capabilities that were impossible on the previous platform:

Enhanced Customer Experience: Fast, mobile-optimized checkout with improved product pages featuring calories, alcohol content, regional information, and discovery-focused layouts that guide customers through the wine selection journey.

Subscription & Retention Tools: Awtomic integration enables flexible subscription management with customer self-serve options, while RedChirp provides two-way SMS and advanced shipping tracking for retention campaigns.

Marketing & Conversion Stack: Access to hosted landing pages, campaign-focused pages, in-checkout tracking, Facebook pixel, Klaviyo, and Google integrations create seamless paid/social funnels with minimal manual work.

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